Mild, Wild, & Delicious: Killer Brownie’s® Partnership with Hot Head Burritos

Killer Brownies® are available at Hot Head Burritos!

Killer Brownie® is a proud partner of Hot Heads Burritos! Tex-Mex fans can balance sweet and savory, combining their mild or wild burritos with a decadent gourmet dessert. 

At Hot Head Burritos, consumers can find the individually wrapped Brookie Fudge Brownie and the bestselling Kitchen Sink Fudge Brownie bites. Both options are tasty grab-and-go items added easily to a carry-out order to punctuate a satisfying meal. 

In this blog post, we'll discuss Hot Head Burritos' history, our partnership, and why Killer Brownie® is a great product for Hot Head Burritos and their customers.

Hot Head Burritos

Ray Wiley, President of Hot Head Burritos, wasn't a stranger to the restaurant business when he opened his restaurant in March 2007 in Kettering, OH. Growing up, he worked at several well-known brands before settling as a franchisee of a popular sandwich chain. 

Ray learned a lot about franchising during that time, and after 28 years, he saw a need to create his own fast-casual restaurant in the growing industry. The burrito space was becoming popular amongst consumers, and Ray saw an opportunity to offer a product that tasted better than the competition at a lower price point. 

Today, Hot Head Burritos has 80 locations nationwide and is still growing! They are dedicated to crafting great-tasting food made with fresh, quality ingredients. They take care of their customers with inclusive menu items, appealing to gluten-free and vegetarian consumers and those needing allergy-friendly meal options. 

A Partnership with Hot Head Burritos

Killer Brownie® and Hot Head Burritos have similar values and share a desire to craft enjoyable food experiences for their customers. 

Like Hot Head Burritos, Killer Brownie® produces high-quality desserts. We prioritize premium ingredients, like butter with no added hormones and sustainably sourced cocoa. The result is a fresh-tasting, gourmet brownie that is unlike anything else on the market.  

Additionally, Hot Head Burritos strives to provide fantastic customer service to build first-time visitors into long-time fans. The same can be said for Killer Brownie®, where we value creating memorable dessert experiences for consumers through great-tasting products and high-class service. 

Our grab-and-go products—Killer Brownie® bars, bites, and individually wrapped brownies— appeal to busy consumers who value convenience. 

"Our customers care about a dessert that is quick, easy, and tastes delicious," said Peter Wiley, Director of Marketing and IT at Hot Head Burritos. "We're about 75% carry out, so people can just take [Killer Brownies®] with them [and] enjoy."

Killer Brownie's® retail collection provides the perfect grab-and-go treat. The brownies are pre-baked and pre-portioned, allowing consumers to easily add them to an order and enjoy them on the go. For Hot Head Burritos, this results in lower labor costs and higher incremental sales while providing an easy, decadent dessert that their customers crave.

Killer Brownies®: Now Available at Hot Head Burritos! 

Hot Head Burritos offers two bestselling flavors of Killer Brownies®: 

  • Brookie Fudge Brownie(available in individually wrapped)—golden chocolate chip cookie baked atop rich chocolate chip fudge brownie. It's soft on the inside with a slightly chewy edge.

  • Kitchen Sink Fudge Brownie (available in 8ct bites)—rich blonde brownie mixed with rainbow sprinkles and topped with M&M's® and mini chocolate chips baked atop a decadent fudge brownie.

What started with  Ray Wiley's dream 17 years ago has become a popular fast-casual restaurant chain that is taking over the nation! Hot Head Burritos offers customers a premium experience with high-quality, mild-to-wild burritos and world-class service. With our shared values in ingredient standards and product quality, Killer Brownie® is an excellent fit for their customers. We are proud to be partnered with Hot Head Burritos, and as they continue to expand, we look forward to offering sweet desserts to top off customers' savory meals!

Jessica Uttinger

Director of Marketing & Creative Services for The Killer Brownie® Company

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