Introducing a New Winter Flavor: Caramel Macchiato
Killer Brownie® adds a rich and cozy brownie to their 2024 Winter Collection.
We’ve added a new flavor to our 2024 Winter Collection: Caramel Macchiato! This multi-layered dessert features notes of coffee and cream and is stuffed with our signature caramel. Wholesale customers can order this brownie alongside our other decadent desserts in this collection; order commitments requested by July 25, 2024.
All About the Caramel Macchiato Killer Brownie®
Flavor Profile
The Caramel Macchiato is a gourmet brownie made with clean, premium ingredients like unbleached flour and sustainably sourced cocoa. It has a perfect balance of flavors, featuring:
A chocolate brownie mixed with coffee and semi-sweet chocolate chips
A rich coffee-infused blonde brownie on the bottom
A creamy center layer of caramel and white chocolate chips
Why Coffee and Caramel?
Caramel macchiato is a popular flavor amongst consumers; it makes up 14% of Starbucks sales and has cemented itself in the franchises’ top ten most popular drinks (Lindner, 2024). Additionally, coffee and espresso flavors have gained popularity on search engines, and more consumers are searching for “espresso desserts” consistently in the winter months, especially in January.
“With coffee-inspired desserts trending in the market,” Chimene Mayne-Ross, President of Killer Brownie®, started, “we wanted to create a flavor profile that hits all the notes of our favorite coffee drinks.”
Caramel and coffee pair well together, so the R&D team wanted to craft something that enhanced the decadence of our signature caramel. Caramel can tame the bitterness in coffee; it provides a rich and buttery flavor that compliments and brings out coffee’s natural flavors, making it the perfect combination to focus on for this brownie creation.
Now Accepting 2024 Winter Orders
The Caramel Macchiato Killer Brownie® is available in bulk Foodservice slabs and 5-count retail-ready bars. Orders arrive perfectly baked and frozen, allowing you to focus less on baking and more on serving your customers. Bulk slabs are also pre-cut for easier handling.
With this thaw-and-sell product, holiday merchandising will be a breeze. Simply let the brownie bars or slab thaw at room temperature before selling—no additional baking is required. You’ll save on labor, diversify your holiday offerings, and capitalize on a trending flavor your customers will love.
Don’t wait—place your orders for the 2024 winter season! Order commitments requested by July 25, 2024.